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Wynne Pirini

Wynne Pirini

Data Engineer. Coach. Entrepreneur.

šŸ“ New Zealand
The Definitive Guide to Google Analytics Attribution Models

The Definitive Guide to Google Analytics Attribution Models

In this indepth article, I show how to setup Google Analytics attribution models so you can make evidence-based decisions about your marketing

  • Wynne Pirini
Wynne Pirini Jun 1, 2022 • 11 min read
how to set up google ads enhanced conversions with gtm server-side

4-Steps to Set Up Google Ads Enhanced Conversions with GTM Server-Side

In this article, you'll learn the 4-steps to implement Google Enhanced Conversions with Google Tag Manager Server-side.

  • Wynne Pirini
Wynne Pirini May 3, 2022 • 9 min read
5-Steps to Add Google Tag Manager to Shopify
Shopify

5-Steps to Add Google Tag Manager to Shopify

In this article, I share 5-steps to add Google Tag Manager to Shopify. This should take 5-minutes or less to complete. (Note – In this article, I’m not covering how to set up marketing tags for Universal Analytics, Google Analytics 4, Google Ads, Facebook Ads, and other integrations. To keep

  • Wynne Pirini
Wynne Pirini Jul 7, 2021 • 6 min read
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